October 21, 22 & 23 2025
Suburban Collection Showplace, Novi, Michigan, United States

Exhibitor Products

Michelin Proving Grounds: Driver Training and Events

Michelin Laurens Proving Grounds Hall: TXNA Booth: 9012
  • Michelin Proving Grounds: Driver Training and Events
  • Michelin Proving Grounds: Driver Training and Events
  • Michelin Proving Grounds: Driver Training and Events
Michelin Proving Grounds: Driver Training and Events Michelin Proving Grounds: Driver Training and Events Michelin Proving Grounds: Driver Training and Events
Michelin Proving Grounds is more than just a world-class testing facility—it’s also an ideal destination for driver training programs and private events. Spanning 3,300 acres, the site offers a wide variety of wet, dry, and off-road surfaces that create a dynamic and controlled environment for skill development, safety training, and performance driving.

Whether you're hosting a corporate event, product launch, or team-building experience, our facility provides the flexibility and infrastructure to bring your vision to life. On-site amenities include fully equipped garages, conference rooms, EV charging stations, and customizable track configurations to suit your specific needs.

From professional driver instruction to immersive brand experiences, Michelin Proving Grounds delivers a safe, professional, and memorable setting for your next event.
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